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Showing posts from December, 2018

Best 3 Tools to Analyze Products and Predict Growth

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If you are behind a product management, you already know how important and crucial is to measure every single step in the product life cycle. Why? Because you need to engage customers by providing them an excellent solution.

Happy customers should be equals best ROI. A good ROI numbers can help you to predict your product growth for the next months.

Here at 4Geeks we design and develop products for other companies, so, sometimes we suggest our customers ways to collect and to analyze data, as a good habit to growth. Now I want to share with you this information.

Ok, let's go to the important part of this blog post. The best 4 tools to collect and analyze product data.
Tool #1: Google Analytics
Google Analytics is a very good tool to collect data from your website or mobile app. It's free (always you can upgrade to any plan is you need more features).

Google have been gradually improving auto reports by adding Artificial Intelligence, so it help us to take better decisions like onlin…

This is the Best Day to Send an Email Marketing

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The email marketing strategy in a company is not only a planning tool, it can also become the best allied to strengthen branding and consolidate a corporate trajectory.

We must be clear that e-mail marketing may or may not be successful, however, it is even more important to understand that we are gambling the good reputation of the company.

So, we will start knowing what is emailing strategy?:

Today, many companies use millions of marketing tactics, this is one of this. The intended aim is to allow send emails promotions to a selected, logically and available list of potential customers in order to approach them.

But, why to use the mail?

Mail is one of the oldest way of communication, today, thanks to the digitalization era, we can access easily and quickly to our correspondence from our smartphone.



According to the SocialMediaToday, a digital media company that reports business news, the email open rate from mobile devices has increased by 180% in the last three years. Becoming in to the…