A/B Testing free course from Google

A/B Testing free course from Google

Allan Porras
Allan Porras Feb 7 2016 • 1 min read
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Google is offering an A/B Testing free course. Just to need to open an account in Udacity, and start building the next 4Geeks member πŸ™‚

This course will take, approximately, one month (studying 6 hours per week). 100% online.

The couse summary:

This course will cover the design and analysis of A/B tests, also known as split tests, which are online experiments used to test potential improvements to a website or mobile application. Two versions of the website are shown to different users – usually the existing website and a potential change.

Then, the results are analyzed to determine whether the change is an improvement worth launching.

This course will cover how to choose and characterize metrics to evaluate your experiments, how to design an experiment with enough statistical power, how to analyze the results and draw valid conclusions, and how to ensure that the the participants of your experiments are adequately protected.

If you complete this course and get experience, take a look at Jobs.

About 4Geeks

Founded in 2012 by Allan Porras, 4Geeks is a global revenue growth firm for Fortune 500, Global 2000 and fast-growing SMBs. Provides product development and B2B growth marketing services, to clients in multiples industries including eCommerce, Retail, Healthtech, Banking & Fintech, Startups & B2B SaaS, Marketing and Real Estate.

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