Hackers de Negocios (43): Netflix House: La Nueva Estrategia de Lealtad Física

Netflix transforma centros comerciales con experiencias inmersivas. ¿El futuro del retail? ¡Descúbrelo!

Staff

16 Dec 2025 — 1 min read

El gigante del streaming transforma centros comerciales, convirtiendo antiguas tiendas departamentales en destinos de entretenimiento inmersivo y minorista híbrido, basados en series populares como Stranger Things y Squid Game.

Analizamos cómo esta apuesta por la conexión física y la venta de experiencias está redefiniendo la participación de los fans y abordando la problemática de los centros comerciales estadounidenses en decadencia.

El caso de Netflix House demuestra la necesidad de una transformación que combina estrategia digital y experiencias físicas. ¿Busca una transformación digital exitosa o impulsar su crecimiento de negocios basado en datos?

Haga de 4Geeks su socio de confianza para convertir visiones ambiciosas en realidades impulsadas por la tecnología.

Aprenda más en https://4geeks.io

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