The 4Geeks Podcast (22): Bootstrap Your Way to Millions

Bootstrapping your business? Learn how to grow without external funding using low-cost acquisition strategies like content marketing and SEO.

The 4Geeks Podcast (22): Bootstrap Your Way to Millions

This podcast episode explores bootstrapping, a method for entrepreneurs to grow their businesses without external funding. Instead of seeking investments, bootstrapping involves utilizing personal savings, revenue, or small loans. This approach allows startups to maintain control over their business, fostering creativity, resourcefulness, and a laser focus on revenue generation.

This episode will highlight key low-cost acquisition strategies for bootstrapped businesses, including content marketing, social media marketing, referral programs, and Search Engine Optimization.

Discover how these strategies can help startups reach millions of potential customers organically, maximizing growth while minimizing expenses.

-- Listen to this and other episodes of The 4Geeks Podcast on your favorite podcasting platform, including Apple Podcast, Spotify and YouTube.

Read more

How to Build Your Own Internal Developer Platform (IDP) Using Crossplane

How to Build Your Own Internal Developer Platform (IDP) Using Crossplane

In the modern cloud-native landscape, the friction between operation stability and developer velocity remains a critical bottleneck. As organizations scale, the manual ticketing systems traditionally used to provision infrastructure become unsustainable. The solution lies in platform engineering: building an Internal Developer Platform (IDP) that enables self-service capabilities without sacrificing governance

By Allan Porras