Product engineering, growth hacks and official updates from 4Geeks, a trusted partner for startups and enterprise.
What is a marketing funnel? To understand how the dark funnel works, we have to go to the basics of this. Marketing funnels [https://neilpatel.com/blog/how-marketing-funnels-work/] are basically
Today I woke up at 6:30, took a shower, prepared breakfast, and was already working at 7 am from my living room; no traffic jams, no need for dressy
There is a basic business rule to ensure growth and “produce cheap, sell expensive” most companies in any industry were looking for ways to reduce their operation cost, rise production
First of all we must be clear about the correct concept of culture. Therefore, culture refers to the set of material and spiritual resources of a social group, which is
Recruitment of personnel although it is a key activity of companies, had not had much innovation until the years of the Second World War. WWII recruitment ad posterThe ancient Egyptians
What Are The main Differences Between Offshore, Nearshore and Onshore? First of all, when we talk aboutoffshoring [https://www.wipro.com/consulting/a-new-world-option-for-offshoring/], what comes first to your mind? Many
Hi 4Geeks Nation! This podcast episode was a private webinar we presented to our community some months ago, and today we want to share it with you. Everybody out there
Gitlab team is doing a tremendous job on their side by simplify complex process, not just storing code. In this episode Sergio and Allan talk about Gitlab CI and the
Robotic Process Automation (RPA) is how business automate current business process, 24/7. It's like augmenting your staff with digital workers (or robots). If you plan to invest
Hi 4GeeksNation! Welcome back to a new episode on The 4Geeks Podcast. Today we are talking with Melissa Arce, our QA Lead here at 4Geeks, about all the entire QA
Hey guys! Welcome back to a new episode on The 4Geeks Podcast. Today we are talking about Blockchain, and it can be used to disrupt some industries. Banking, Supply Chain,
Hi there! Welcome to this new episode! Today we are talking about DevOp tools we use for all entire DevOp cycle. We started describing and mention some tools we have
Do you prefer to develop a native mobile app or a hybrid mobile app? Maybe this comparison can be useful if we talk more about the context… the pros and
Hi there! Today we are going to talk about chatbots, and how it can help you to engage customers and do better business. A chatbot basically is a program with
Welcome back to The 4Geeks Podcast! In this new episode Ivan Arroyo, a software engineer here at 4Geeks, joined us for discuss about the 4Geeks Product Development Cycle. This cycle
Hi listeners! Welcome back to a new episode of The 4Geeks Podcast. In this occasion we face Google Cloud and Amazon AWS, its services, security, easy-to-learn, costs, and much more.
“Stress is a physiological reaction of the organism in which various defense mechanisms come into play to face a situation that is perceived as threatening or of increased demand. And,
Hi 4Geeks Nation! Fluent communication is the key to scale a business. An open channel to talk with your clients, partners and employees. We all know about how difficult could
For a better understanding of what Scrum agile framework I have to explain what Agile Methodology is in Project management. What is Agile Methodology? Agile methodology is a practice that
Social networks are an important factor for the recognition of our company. Nowadays when we seek for an organization’s profile on Facebook or any other social network, and it
We all have been there: there is an amount of tasks, responsibilities or duties and we can’t find where to start and at the end all remain unfinished. This
Being a programmer means, among many things, creating our own functional products or for our clients, but it can become for some (apart from a job) a passion, a hobby,
Business intelligence software is getting smarter every day — using algorithms, artificial intelligence and machine learning to better understand our business decisions and forecast what tomorrow brings. The latter is where
This October 8th will be celebrated in San Jose Convention Center a big event for technical leaders, engineers, software architects, and executives the world’s largest API event, the API
Usually threating to block user accounts if they don’t click on the link or any other trickery is how phishing attacks have reached up to 1.6 million in
So once again the Olympic Games are coming, and this time will take place in Tokyo. As in 2018 in the Winter Olympics Games – South Korea, Intel announced the “Intel
Over the years, the human being has become very dependent on technology, which means that companies that are in the area of technology are obliged to adapt to new changes
